Dentist Mokena IL -This is a wonderful time to practice cosmetic dentistry. Cosmetic procedures, in general, have gained mass acceptance recently due to shows such as “Extreme Makeover” and the “The Swan.” No longer is cosmetic surgery viewed as just for the rich and famous. But even the best facelift, liposuction job or hair transplant won’t mask a mouthful of misshapen, stained, or missing teeth.
How do cosmetic dentists, in short, make people want to come to them? Shifting patients’ perceptions begins by taking a hard, honest look at ourselves, our support staff and our offices–and the image each portrays. To evaluate the message being sent to patients, consider the following: * Perceptions begin the moment the patient walks in the door. What kind of an ambiance does the waiting room create? Is it typical of so many dentists’ offices–cold and sterile, conjuring images of the “drill and fill” mentality? Or is it warm and inviting?
Cosmetic dentists need to take their cue from other sectors of the cosmetic medical industry such as plastic surgeons, who take great care to create a spa-like atmosphere where patients feel pampered, not intimidated. What happens when patients check in at the front desk? Are patients merely given a standard medical and dental history form? If so, consider taking it a step further. Offer patients a “smile analysis” form with questions about how happy they are with various aspects of their smile and what they would like to change. This gives cosmetic dentists a good idea about where the patient’s thought process is with regard to cosmetic dentistry, while at the same time positioning the practitioner, in the eyes of the patient, as a cosmetic dentist rather than a general dentist.